How G2 displayed content across multiple streams during the VALORANT tournament
One event, many broadcast channels
VALORANT quickly became a favourite on the gaming market, and G2 Esports decided to jump on the hype train with their own G2 VALORANT European Brawl. First, however, they decided that they would ask all participating G2 members to stream on their Twitch channels in addition to one main broadcast. Viewers could follow the games from different perspectives, and G2 reached an audience from all over the world.
Sposored content across all streams
However, without the right tools, it is impossible to effectively reach all streamer audiences with sponsored content at the same time. In the past, this would require individual contact with each streamer, which is logistically impossible during an event. It was also essential to report the aggregated statistics to the partners right after the tournament without waiting for a separate report from each channel.
That's why G2 decided to partner with Streamcoi, using a simple dashboard that allows managers to manage dynamic content across multiple streams.
G2 was able to:
- display sponsored content on every stream
- change the content displays during the tournament
- send information about upcoming matches
- get detailed statistics in-real time from every channel
Content display without action from the streamer
Once the tournament started, G2 wanted to display artwork across additional streams. Previously, content implementation and channel preparation took a long time and required skill.
Using Streamcoi's quick and easy streamer setup, G2 could configure content displays even at the very last minute and show additional content across streams.
