4. Special events for viewers

During new product launches of short-term promotions or important events for gamers, LG displayed special campaigns dedicated to streamers' audiences. For several days, they would change the animations to promotional ones and display the offer in chat messages.

A graphic showing two clips from The Esports Club streamers gameplays

⁠5. Real-time reporting

LG had access to all statistics at all times, so they could measure streamers' performance and compare which content was best received by viewers

A report of one of The Esports Club's campaign

Effectively influence product sales and brand affinity

A report of one of The Esports Club's campaign

Ishaan Arya

Ishaan Arya

Co-Founder, The Esports Club

Not only has Streamcoi helped streamline the entire process of launching and managing a streamer partnership campaign; the insights really help you understand the effectiveness of each campaign and streamer. This allows us to fine tune and change things on the go and plan more efficiently for future campaigns
Sammar Deep

Sammar Deep

Product Manager IT, LG Electronics India

Our objective was to work with a wide variety of creators to help amplify the LG Ultragrear brand and lineup of devices. This inherently presents a logistical problem of managing and understanding results from so many streamers. Working with The Esports Club and using Streamcoi made the entire process much easier and allowed us to constantly keep updating our messaging in line with new sales, launches and activities
Rohan “HydraFlick” Ledwani

Rohan “HydraFlick” Ledwani

Streamer, The Esports Club

Streamcoi has changed how i setup my live streams for big events and for daily streams too, it helps me not worry about the complicated background and just focus on the front.

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